Published in ILHA

Leverage Your Pool in 2024 to Enhance the Guest Experience, Property Promotion & Bottom Line

Summer provides your guests with premium pool weather. Often one of the most sought-after assets at a luxury resort or hotel, the swimming pool and pool deck are hubs for relaxing, socializing, exercising, eating, and drinking. All activities naturally generate opportunities for you to leverage the asset. As Summer 2023 comes to a close, the time is now to ask yourself, “Did my team truly maximize the opportunities available around our property pool this year?”.

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